What is Alt Text and Why Does it Matter (for SEO and Accessibility)?

What is Alt Text? Alt text is the hidden alternative text displayed when an image cannot be loaded. It provides a visual representation of an image for the reader and helps search engines understand the content of the website. Alt text should be used when images are not accompanied by any other text, such as in multimedia content. It should also be used with interactive images to provide a better user experience. Why Does it Matter? Alt text is important because it provides context to the user in case they cannot view the image. It can also provide additional information

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